Scaling great games is harder than ever.
Keeping players is the new UA.
Great game, check.
Scaled audience, check.
Keeping them around...
With so many entertainment options at a player's fingertips, maintaining the scale of your audience is harder than ever. There are millions of options in the app store, your game gets lost in the noise. And increased competition in the ad market makes it more expensive to feed the front end of your DAU funnel. How do you differentiate yourself?
Only the truly rewarding experiences stand out. Players want more! Gamers gravitate toward experiences that give them a reason to stick around.
Meet playAWARDS! We've spent the last decade refining a one-of-a-kind, innovative loyalty program delivering the richest rewards in gaming.
Loyalty is a Game Changer
65% of all large businesses have a loyalty program that drives long-term retention.
They exist in eery major industry on the planet.
That's because loyalty programs work!
To learn more about how to build a successful loyalty program for your mobile app, visit our Loyalty Playbook!
Customers who engage in loyalty programs increase their spend by 50%.
50%
3-out-of-4 members of top-performing loyalty programs changed their behavior to generate more business value.
80% of consumers claim loyalty programs make them more likely to do business with brands.
80%
64% are more likely to outspend those not in loyalty programs.
64%
75% of consumers are more likely to recommend a brand if they have a good loyalty program.
75%
Reward your players with something they actually want
Increased engagement
Go from...
To...
Hard to keep players engaged
Players feel rewarded for their play
Lack of in-game loyalty
Our plug-and-play loyalty program has a suite of complementary supporting tools that'll get you up and running fast, and keep you running smoothly.
Your game is sticky because players are invested in their loyalty
Nothing stopping your players from trying out your competitors
Retention is up because players have a reason to stay
Vulnerable to churn
An innovative and ever-growing addition to your game!
Unable to grow
We get it!
We're in the app business too.
We've been there! Our parent company, Playstudios, makes top-ranked, award winning mobile games across multiple genres. Our 20 million+ active users around the globe get more than just a fun, free game. As players engage, they get access to an unrivaled collection of real-world Rewards from brands they know and love.
We've heavily invested in playAWARDS throughout the last decade because we believe in it! We've seen the meaningful growth and retention it's had in our games.
And we're excited for the first time to be offering our loyalty services to game makers like you.
Now that you know a little bit about us, here's how we'll help you. You can plug our loyalty program into your app using our suite of products and tools.
How It Works:
Your One-stop Loyalty Solution
Cruises, hotel stays, retail offers, show tickets, meals out...just about everything! Our in-app loyalty center SDK features hundreds of real-world rewards from brands like Royal Caribbean, 1-800-Flowers, Hilton, MGM, Wolfgang Puck, and so many more!
We connect players and brands in a mutually beneficial way. Players get offers from their favorite brands while they play. Brands reach new customers in an engaging way instead of being another unwanted interruption. Integrate with our SDK, turn on your store, and watch your players stick around your game to chase the rewards.
What kind of Rewards will players get?
Our mature and robust loyalty tier infrastructure has been refined for nearly a decade. Our Tier program keeps players engaged and rewards their accomplishments in the loyalty program. This system not only incentivizes continued engagement but also fosters a sense of achievement and belonging among our player community.
Fully-baked Loyalty Tier framework
Our Professional Services are experts in loyalty within the mobile gaming sphere. Whether it's our VIP hosting team providing concierge-level service to your most valued players, our top-notch events team orchestrating real-world parties for your player community, or simply our Account Management team assisting you in integrating and optimizing your loyalty program, we offer both the expertise and the commitment to deliver exceptional service.
Unparalleled Service
We provide a comprehensive suite of tools and services to deliver a scalable loyalty experience while putting you firmly in control. Manage games, rewards, and players effortlessly. Set up, track, manage, and optimize—all conveniently accessible from your web browser, giving you complete command of your loyalty program.
Comprehensive Toolset
We've been there! Our parent company, Playstudios, makes top-ranked, award winning mobile games across multiple genres. Our 20 million+ active users around the globe get more than just a fun, free game. As players engage, they get access to an unrivaled collection of real-world Rewards from brands they know and love.
We've heavily invested in playAWARDS throughout the last decade because we believe in it! We've seen the meaningful growth and retention it's had in our games.
And we're excited for the first time to be offering our loyalty services to game makers like you.
We get it!
We're in the app business too.
Service Summary
The playAWARDS Loyalty System has been shown to increase the lifetime value of players by 30%
Nearly 20 Apps on the platform
Players have earned loyalty points
monthly active users
Many of which are in the top 100 in the app store
Over 100 Million
12 Million
rewards purchased in the rewards store
players have purchased
in retail value of rewards purchased
Over 15 Million
Over 2 Million
Over $700 Million
How It Works for Your Players
How It Works for Your Players
How It Works for YOU (It's so easy!)
Work with our world class service team to get signed up
Download and install our SDK
Configure your integration with our PSD team and in our toolset
Tell your users about it
Enjoy a better relationship with your users!